Deflation in economics is when the value of money increases year over year, it’s the opposite of inflation. They say it kills economies because it disincentives spending and investment in favor of hoarding cash.

What happens to ideas when each one goes further and further each year as the AI tooling that helps to implement them improves?

For it to be worth it to build today, the moment must be right, and more right than the moment next month that the advances in AI won’t nullify that edge.

I think this reshapes what is worth building. Self contained, precise, and culturally resonant work supersedes highly technical projects focused on an edge defined by measurable performance.

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Have you felt idea deflation?